It’s Gettin’ Hot in Here: Putting Climate Change Warning Labels on Gas Pumps (Video)
Here’s an idea whose time has come.
A proposal to bring climate change home through cigarette style warning labels on gas pumps. Presented by an impressive and well informed 16-year-old in West Vancouver, British Columbia, Canada.
The non-profit organization promoting the labels explains:
We’re running out of time with climate change. We need something to shake us out of our sense of complacency. This is it. The labels create feedback by taking faraway consequences – like famine, the extinction of species and extreme weather – and bringing them into the here and now. Their placement on a gas nozzle reminds us that we each contribute to the problem by locating responsibility right in the palm of your hand. Finally, the idea captures the hidden costs of fossil fuel use in a qualitative way; the labels provide information to the marketplace to engage our sense of humanity in a way that a price increase of a few pennies at the pump never will.
If you think this is a good idea: reblog it and share it with your friends and family. Even better share it with them and your city or town’s elected officials too.
(Photos: Our Horizon; Video: Our Horizon via YouTube)